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Web Strategy Consulting Now that your site is finished
has the following been addressed by you and your webmaster?
• Delivering compelling content and value to engage your visitors
and create response
• Defining all your online markets, and the products and services
to meet their needs
• Decoding your traffic reports to optimize return on your Web investment
• Developing an overal approach to your Web strategy that maximizes
your competitive edge
Call us today at 2724981
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| Consultancy |
| Online strategy |
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Ecryp focuses on strategic planning to deliver your
online objectives. We identify your goals and provide an honest, straightforward
approach. |
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| User experience |
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Our approach to usability allows us to review user
interaction and responses for goals and tasks, maximising the best
possible user journeys to achieve ultimate online success. |
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| Conversion Analysis |
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Improving the user experience will dramatically improve
the conversion opportunities. By defining goals and analysing the
journey a site user makes, you can adapt your website to encourage
site browsers to become customers. |
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| Revenue Enhancement |
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We create solutions which will capitalise on each sale
to the fullest by merchandising whilst incentivising the user, monitoring
sales trends to improve the overall customer shopping experience and
make the site more profitable. |
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| Customer Retention |
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We are firm believers in listening to your customers.
By analysing customer behaviour you can deliver what they want, when
they want it creating trust, building your reputation and enhancing
customer loyalty. |
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| Traffic Analysis |
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By reviewing and analysing why, when,where traffic
comes from, prominent trends, landing page effectiveness, and evaluating
user behaviour we can make the most of your site and improve your
conversions |
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| Design and Build |
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| User Centred Design |
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We focus on user-centred design to create and convey a strong
brand and message with creative tailored to your specific audience. By defining
the information architecture and preparing quality content we can improve
the user experience…..Read More…
We believe that you deserve a Website that is as unique as your company.
Our web designers are expert at creating custom page designs and graphics
whether your goal is selling products, building brand awareness, or creating
a content rich portal. We are proficient in all standard graphics software,
including Macromedia Flash, Macromedia suite (Dream weaver, fireworks, Director,
e.t.c.), Swish, Adobe Photoshop, and Illustrator. Before we design anything,
we consult with you to ensure that the end product matches your individual
needs and expectations. Our commitment to providing a high-end web presence
continues with our development process. We carefully hand-code each page
to ensure compatibility, and each of our Websites are rigorously beta-tested
before being launched.
What are you looking for in a designer? • Someone who can take
an idea and put it into images? • Someone who will do it as inexpensively
as possible? • Someone with a background of designing attractive
and functional websites?
Most of all, you simply want to trust that you're going to get what you're
paying for. You want value for your money and you want something that will
work and look great.
How can we at Ecryp ease your mind, and let you know you'll get what you
want through us? The only way we can think, is to let you know... IF YOU
AREN'T SATISFIED, YOU DON'T PAY.
Now all the risk of working with someone you don't know has been lifted.
Contact us and let's get your project started.
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| Ecommerce |
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Ecryp delivers Ecommerce websites that enhance the shopping
experience and customer loyalty, actually increasing conversions and revenues.
We are very proud of our track record and excel at delivering powerful results. |
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| Content Management |
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Our content management systems are specifically designed to allow flexibility
to meet your exact requirements, whilst at the same time keeping stability
and security paramount…Read more..
Our Online Content Management System (CMS) - Fully manageable content
management (CMS) capabilities that puts control in the hands of Company
personnel and allows for easy and quick updates to website content (Back
Office)
a. The back office makes website management easy and there will be no
need for a specialized web designer (The system has built in web page
content writer that works just lije a word processor that allow Website
content addition and modification, news update, and generation of website
reports, and any other content on the website that needs management.)
b. The back office is a restricted area where a username and password
are required
c. This facility ties in all the other modules into one easy to use integrated
system
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| Web 2.0 Applications |
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Whether you are looking to introduce user generated content
or create a rich user experience, Ecryp develops cutting edge applications
and tools to allow you to quickly build community based environments. |
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| Information Architecture |
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The navigation and information structure are carefully planned
before we begin designing a website. The user journey throughout the site
is always kept simple and intuitive, giving the customer a rewarding experience. |
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| Accessibility |
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Ecryp is dedicated to accessibility and creates sites that
are tested to the highest levels. This includes users with disabilities,
across a wide range of browsing environments, speeds and operating systems |
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| Flash & Video Production |
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This interactive and visual medium is the most powerful tool
to promote your message. From Flash and video production, podcasting, viral,
or demonstration videos all methods help to enhance the user understanding
and experience. |
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| Systems Integration |
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We work with the most complex internal operational systems
to streamline your online business process, tailoring the information to
suit the specific requirements of your business. |
| Digital Marketing |
| Natural Search – Seach Engine Optimization(SEO) |
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Natural search should be at the heart of all digital marketing
activities. It is important to provide your audience with a high
quality of relevant content to encourage its popularity with both
users and search engines….Read more…takes you below
What is S.E.0.?
One of the most cost effective, long-term ways to promote your site
is to get inbound links when someone searches for keywords that
are relevant to your site.
  
Build a List of Relevant Keywords
First we analyze what your site is about, and then create a list
of keywords that... One, pertain to your site... and Two, are high
traffic enough to be worth the effort to spend time targeting.

screen shots of websites we’ve done
Update, Create and Write
After a list of keywords are created, we go through your site, add
the code and text needed to make a long term search optimization
strategy.
Contact Us for a FREE Quote today!

Inbound Links and Submission
In order for search engines, much less people to find your site
they need to have something that points them there letting them
know it exists.
Links from external websites is the number one way to accomplish
this goal. The more inbound links from relevant high ranking sites
you have, the better your site will fare against your competition.
Contact Us for a FREE Quote today!
The Basics - for when you're just starting out.
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| Paid Search – Pay Per Click (PPC) |
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We deliver qualified traffic, attaining sales and lead generation.
We carefully monitor the key performance indicators and continue to
improve the ROI. |
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| Email Marketing |
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We deliver targeted customised email campaigns. Measuring responses
to analyse your data accurately, giving you much more control of your
market and making your data work to encourage customer loyalty….Read
more
Build credibility with branded email
If you're using a free email account for your business communications,
such as Hotmail, yahoo or AOL®, you're not building credibility
with your customers. An email address like tours@africatours.com instead
of africatours@yahoo.com is a better way of communicating your service.
Our professional mail services ensures that you'll build your brand
identity while reinforcing your business name with every email you
send.
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| PR and Viral Marketing
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. We create content and virals that will generate
unique interest and buzz around your brand. From serious blogging
and podcasts to viral ads and games just for fun, Ecryp interacts
directly with your audience….
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| Display Advertising |
Ecryp design captivating skyscrapers, banners and MPUs. From
concepts to click-through we create inspiring digital advertisements
that entice the user to want to find out more…Read More
What Makes You Unique?
Every business has something that makes them special. If no one
knows what that something special is, how will they know to take
advantage of it.
Its a bit of a secret, but advertising design is our specialty.
We can create a full range of ads for web, or print, and even TV.
Whether its static, animated or video you've come to the right place.
The key to a great campaign is standing out from the crowd... Get
in touch with us TODAY and you'll have more customers tomorrow
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